Background and Client Requests

Since the 1970s, the client’s industrial complex played a pivotal role in the Korean Industrial Complex. Yet, the industrial complex has recently suffered from a crisis due to aging and a decline in growth of manufacturing industry. To overcome, the government decided to transform the complex into a Smart Industrial Park. The client requested for management strategies and tasks of smartization, effective management/operating methods, and business models.

Key To Way’s Approach

Key To Way derived Key decision Factors by analyzing the environmental factors and overseas cases and developed detailed implementation tasks of vision and promotion strategy:

• Established a vision and strategies of the smart industrial park

• Identified a demand for technologies and services of companies and employees in the industrial complex

• Designed smart support services and a detailed promotion plan using ICT technology

• Analyzed technological, economical, and policy-wise effects and investigated feasibility of the each field

Outcome

• The client accepted Key To Way’s advisory results and started to build a business model based on the implementation tasks and detailed promotion plans